It's the same item - just a stock picture on the Ford Accessories site.
The new design is mediocre - they leave a large gap over the side mirror trim so as soon as you lower the window even just a bit there is a large hole there that lets in lots of air (or water). Pulled mine off after two days, especially since they cracked, and got a new set under warranty that I re-mounted in a way to close that gap. Too bad they look a bit goofy. Once an in-channel version comes out (if that even happens), I'll pull these off without hesitation.
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